Karrie Hovey

How does your garden grow?

We love living in a town filled with creativity. From local galleries to store windows, everyone in Savannah loves to push the envelope and amp up our historic town’s artistic culture. Karrie Hovey’s …the Garden Grows: Inside and Out at Telfair Museums’ Jepson Center fits the bill, providing us with an immersive experience that transforms these humble, everyday (and recycled!) objects into a vibrant garden. Christmas displays, packing foam, plastic bags and old books have been cut, twisted, glued and tied together in an amazing display of craftsmanship and symbolism. By giving these throwaway products new meaning, she expresses concern about how we as a culture treat the environment while providing a place for dialogue between viewers.

And it’s also very pretty :)

If you’re in Savannah, check out the Jepson Center (hours here) any time before August 17. The museum is also participating in the Blue Star Museums program, providing free admission for active-duty military and their families through September 1.

 

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Paul Bunyan Day (June 28)

Don’t let him shake you up too bad today…

Clark Creative Team

TEDxCC 2014 Takeaways

We had a BLAST at TEDxCC 2014. We always do — it’s become sort of a yearly tradition for our team — but we were so inspired by some of the talks that we wanted to share our thoughts and takeaways (along with a few others). For a full list of the speakers, please visit the TEDxCC website.

Thanks for the team photo, Art Rise Savannah!

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Tap Dance Day (May 29)

Get out your dancin’ shoes… it’s Tap Dance Day!

Clark Creative Offices

Part-time Graphic Design Intern

Clark Creative is an award-winning design and communications studio based in Savannah that works with businesses nationwide to establish their brand identity and position them strategically within the marketplace. With more than ten years of experience and excellence, Clark Creative is one of the top design firms in the Southeast.

Position Description:

Clark Creative is looking for a graphic design intern / creative rockstar to assist with various projects. The ideal candidate will have an eye for design, a passion for branding, website or packaging design, a firm understanding of Adobe Creative Suite, and the willingness to take on different agency roles.

The intern will be responsible for providing full-studio support, which may entail assisting with online and social media marketing, project management, brainstorming creative concepts, print design and production, branding, and web design and development.

This is an unpaid internship, and the ideal candidate must be able to commit 8-15 hours a week for a total of 150 hours.

Position Responsibilities that will Strengthen your Skill Set:

  • Create print graphics for a variety of applications, such as folders, banners, ads, and packaging
  • Assist in creating and executing social media calendars for a variety of clients
  • Assist in the ideation and creation process, including team meetings and brainstorming sessions
  • Assist in design for the web—including ads and websites—and work with the Graphic Designer in overseeing production and development
  • Provide website management assistance for a variety of clients
  • Provide general office support (we have a Keurig so you won’t be responsible for making coffee. We promise you’ll get real value from this experience!)

Requirements:

  • First and foremost: a positive attitude and a desire to have fun!
  • Must be proficient with the Adobe Creative Suite (InDesign, Illustrator, Photoshop)
  • Excellent time management, communication, and organization skills
  • Must be willing and able to work within a deadline
  • Must be able to work independently, but with a strong focus on team success

Bonus Skills:

  • Knowledge of WordPress
  • Organized Research Skills
  • Print Production Experience
  • Experience with Social Media Management

To Apply:

Send your resume along with a link to your portfolio to Brittany@clarkcreativedesign.com. Please do not include attachments exceeding 5mb.

Allison

Congratulations, Allison, on one year at Clark Creative!

We sat down with Allison, a member of our graphic design team, to discuss her first year at Clark Creative Communications — check out what she had to say!

Tell us about your favorite project:
One of my favorite projects so far has been working on packaging and branding for Salacia Salts, an all natural body care line that’s inspired by the South and Sea. This is an ongoing project for us and there is always something new and exciting to work on. I love packaging design and this client gives me a chance to experiment and try new things.

Another client that is near and dear to my heart is the Mars Theatre in historic downtown Springfield, Georgia. Springfield is my hometown, so when the City contacted us to help them tackle this daunting project, I was thrilled! The theatre originally opened in 1945, bringing culture and excitement to the downtown area. However, the development of television ultimately lead to its closure in 1957. The theatre remained abandoned, then reopened as an office space until the Springfield Revitalization Corporation partnered with the City of Springfield to begin renovations in 2007. We were hired to brand the new Mars Theatre, as well as handle all of their marketing, advertising and website. It has been so much fun for me to be able to work on this project and see all of our hard work unfolding in my own little town. The Mars reopened in April with a bang, and I cannot wait to see how downtown Springfield develops as a result.

What do you like about being a designer?
Everything! I wake up every day excited to go to work because I truly love what I do. We have the best clients, and I get to be creative and artistic every day. Plus, we laugh so much in the office that it rarely feels like “work”.

Is being a designer different than what you thought it would be?
I had no idea how much time I would be spending communicating with clients and vendors (and the IT guy!) About half of my day is spent on the phone, emailing clients, or in meetings – which is sometimes a welcomed break for my creative brain!

What are your goals for the next year?
To learn – anything and everything! I started at Clark Creative just a few days fresh out of school, and it’s amazing the things that they never taught us. I’ve learned so much in the past year about design, printing, and how to effectively communicate with clients and collaborate with other creatives.

Part of learning is trying different design styles and techniques. Lately I’ve been experimenting with hand-lettering and illustration, and I would really like to hone those skills.


Congratulations on one year at Clark Creative, Allison — we’re looking forward to the years to come!

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National Pretzel Day (April 26)

Don’t panic — grab a pretzel and cheer on your favorite baseball team today!

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Our Favorite April Fools’ Day Pranks

Looking for a great April Fools’ Day prank to pull on your office? We’ve compiled a few of our favorites that should get you inspired for tomorrow…

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Google Nose

This well designed prank by Google almost had us believe that it was the new scentsation last year, but we’ll hold off on waking up with the fresh scent of wet dog in the air.

USEFUL FOR: People who always know the latest in technology — come up with “the latest” and see who believes you.

The Swiss Spaghetti Harvest

An oldie but a goodie, the Swiss Spaghetti Harvest was a prank pulled by Charles de Jaeger and the BBC that convinced British viewers that spaghetti grew on trees. The thought that went into this is extensive — not only did they have to have access to the right voice for the project (the authoritative Richard Dimbleby) but they had to figure out how to hang the spaghetti! You can read the full history on the Museum of Hoxes website.

USEFUL FOR: The practical joker. Although let’s take it back a few steps — you probably don’t have the time or money to convince the nation of a bumper crop of spaghetti or pickles. Try wrapping your coworkers desk in decorative paper, convincing them you’re a vampire or stop by the thrift store for some quick impersonation materials.

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Twttr

Twitter (sorry, Twttr) fooled a lot of people by suggesting they were going to start charging for their premium “Twitter” service. For people who were expecting an eventual charge for the social media network, this didn’t come as too much of a shock, but the English lit student in all of us cringed. No worries, Twitter is still free — AND includes all letters of the alphabet.

USEFUL FOR: Messing with the grant writer or grammar fiend in the office — try typing all your notes to them tomorrow in  chat speak.

Finding Treasure with Google Maps

Captain Kidd's Treasure Map

Another good one by Google, this treasure map supposedly led you to Captain Kidd’s lost treasure — but the clues really spelled out April Fools!

USEFUL FOR: Hiding all the office supplies and leading everyone on a merry chase through the building. Make sure they all stock up on coffee first, though.

The Taco Liberty Bell

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They’re just taking care of the national debt… right? In 1996 Taco Bell announced that they were going to purchase the Liberty Bell and have it split its time between Philadelphia and Taco Bell HQ in Irvine. We love the simplicity of this ad — and it’s response. Thousands of concerned citizens called in, and hundreds of print and broadcast outlets covered the story. While you probably don’t have time to take out a national ad, make sure you let the other party know about your prank. The National Park Service and the City of Philadelphia had no idea until they were bombarded with calls!

USEFUL FOR: Designers. “Submit” an ad to your company newsletter or go around and create fake memorial staircases, windows and rooms.

Glass Bottomed Plane

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The glass bottomed plane from Virgin Atlantic was kind of terrifying — and prompted questions about the logistics of its safety. Although viewing the land below you would be pretty cool…

USEFUL FOR: The person who is always trying something new. Try to convince someone you had a vastly different commute into work — a helicopter, by boat, rode a horse — and see how far you can take it!

What is your favorite April Fools’ Day Prank?

BONUS:

Everyone has gotta love Kid President.

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Valentine’s Day Cards

Looking for a Valentine’s Day Card for your sweetheart? Download our printables by clicking here!

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 Download our printables by clicking here!

Top 5 Reasons to Send Out Regular Email Campaigns

Top 5 Reasons Why You Should Be Sending Regular Email Blasts

 

Haven’t sent out an email blast in awhile? Here are our top 5 reasons why you should get back in the habit of sending regular email marketing campaigns — or get started!

1. Concentrated News

Instead of having to look all over for content about your industry or relying on a customer to visit your website, your customers will be receiving a direct message of what is important to you – and how it can help them.

2. Professional & Engaging

A well designed email stands out in your prospect’s inbox! But how can you be sure they read it? Have you tried combining serious business news or product updates along with less formal writing? If you weave in some of your brand personality, you are ensuring that your customers will read through to the end by being human. There are several approaches on how to lighten up an email newsletter to keep it engaging. One of our users puts a random holiday at the end of each email to capture attention and have a bit of fun.

3. Brand Recognition

Who are you? Regular email blasts keep your company name on your customers’ minds. Not only will they know who you are, they’ll recognize what and see what you do.

4. Your website is only a click away!

Your images and text can be hyperlinked to specific content on your website or social media pages, allowing for a seamless transition between the email and more information. Plus, you can track response, open rates and click throughs to gauge what’s most important to your readers.

5. Measurable Results

Most email campaign managers (like MyEmma or MailChimp) provide a robust and easy to comprehend analytics system that you can use to track the effectiveness of your messages.

Confused on how to start your email campaigns? Looking for a content strategy plan? Email us to set up an appointment with our outstanding digital marketing team.

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